“The continuous video you did for us had a 25% ACoS.
The lowest of anything that we're doing.” - Victor A.
INTRODUCTION:
Victor approached us looking to improve his continuous display ads on Amazon. He currently had a creative in place that was doing okay for him but after auditing his content – we immediately saw he was leaving money on the table.
The video ad he was running a basic lifestyle demonstration video, typical of something you would see on Amazon. However it was lacking the conversion and persuasion elements needed in a finely tuned Direct Response video ad.
Shortly after we produced his second version of his ad creative for him - Victor saw an immediate increase in his overall metrics.
Keep reading for more details...
His Approach
He was running one Amazon Sponsored Ad to his listing. Just by utilizing this new ad placement for Amazon sellers, his sales were already increasing because of it. Victor is fully aware of the advantages of Sponsored Ads & EBC Video Content.
Their Need
He needed an Amazon video creative that immediately got shoppers to stop scrolling and watch his video ad and to drive higher CTR's & conversions to his listing.
Target Audience Pain Point
His niche is in the maternity space for women of most ages.
They're searching for this particular product because it solves a need during their pregnancy.
AMAZON VIDEO STATS: 28 DAYS
All Case Study Stats & Content Are Property of Victor A.
TOTAL IMPRESSIONS:
10,124
TOTAL CLICKS:
164
TOTAL CTR:
1.62%
TOTAL CPC:
$0.90
TOTAL ORDERS:
26
TOTAL AD SALES:
$588
TOTAL ACOS
25%
TOTAL ROAS
3.95
TOTAL IMPROVEMENT
Period: July 1 - July 28, 2020
3.95
ROAS
17.60%
OF AD SALES
72.91%
OVERALL IMPROVEMENT
Victor increased his ROAS by 72.91% in in just 30 days partnering with EcomVids on his Amazon Creatives
Become the Next EcomVids Success Story
Whether you need High-Converting Amazon EBC listing videos or need scroll stopping Amazon Sponsored Ads - our highly experienced team can deliver the creatives your products need that ACTUALLY have a return on investment.
Our Done-For-You Service turns a complicated video process into a seamless and effortless experience. Just like you, we focus on staying affordable and maintaining the highest quality possible.
Schedule a Call or Email us if you're serious about partnering up with EcomVids today.
We look forward to working with you.
We look forward to working with you.
Jon Reyes
CEO / Founder
CONTACT
MAIN ADDRESS:
476 W Meats Ave
Orange, CA 92865